Black Square Executive Cars

Black Square approached Sirman & Lee to create a brand and website for their new chauffeur business. Stephen asked for a clean, professional and high-end look and feel to attract their target audience. With the logos created we delivered a logo concept to play on the word ‘Square’ and also the word ‘Black’ using the Shape and Colour to represent the brand. We produced 4 initial options with the chosen concept showcased below: